CARLSBAD CITY COUNCIL | STRATEGIC GOALS

Carlsbad is a city that provides exceptional, top quality services on a daily basis by proactively listening, engaging and responding to our citizens.
  • Balanced Community Development
    Be a city that connects community, place and spirit, through balanced and economically sustainable land uses.
  • Citizen Connection and Partnership
    Be a city that embraces Community connectivity through the effective use of technological and interpersonal mediums.
  • Communication
    Ensure that community members, Council and staff are well informed, continuing to be a more responsive government while providing a high level of citizen confidence in its government.
  • Environmental Management
    An environmentally sensitive community by focusing on: conservation, storm water, sewage collection and treatment, solid waste, and cost effective and efficient use of energy including alternative energy sources.
  • Financial Health
    Pursue and implement proactive strategies that support sustainable economic health and manage City resources effectively.
  • Learning, Culture and Arts
    Promote and support continuous learning, cultural opportunities and the arts within the community and the City organization.
  • Parks/Open Space/Trails
    Acquire, develop and maintain a broad range of open space and recreational facilities that actively address citizen needs which are fiscally responsible, and are consistent with the General Plan and Growth Management Standards.
  • Safe Community
    Maintain a safe and secure community through collaborative partnerships. Public safety providers support high standards, deliver protection of life and property and encourage community involvement in prevention and preparedness efforts.
  • Transportation/Circulation
    Provide and support a safe and efficient transportation system that moves people, services and goods throughout Carlsbad.
  • Water
    Ensure, in the most cost-effective manner, water quality and reliability to the maximum extent practical, to deliver high quality potable and reclaimed water incorporating drought-resistant community principles.

CARLSBAD CITY COUNCIL | FIVE-YEAR VISION STATEMENTS

City Council continues to clarify and pursue the vision of Carlsbad that reflects the pride and quality of life for all who live, work, and play here.
Carlsbad...
  1. Diverse and healthy economic base provides opportunities for employment to the residents of Carlsbad, economic vitality to the community, and the necessary revenues to support City services.
  2. Policies and decisions implement the General Plan, enforce the Growth Management Plan, maintain the safety and security of its citizens, and are based on what is best for Carlsbad.
  3. Leadership role in local and regional planning, (e.g., water, beach, circulation, and environmental issues) important to local governments actively involves addressing governmental issues at the local, state and national levels.
  4. Open government provides for the betterment of the community and encourages in a non-partisan manner active citizen participation and involvement with the City Council and the City's Boards and Commissions.
 And Carlsbad Efficiently and Effectively...
  1. Delivers top-quality public services.
  2. Manages its environment proactively, including:
    Open space
    Wildlife habitat
    Water quality/conservation
    Beach erosion
    Air quality
    Resource conservation and waste reduction
  3. Promotes a safe and efficient integrated transportation system.
  4. Maintains citywide "small town" community spirit.
  5. Provides a community where continuous and life-long learning is supported and encouraged for people of all ages.
  6. Looks ahead and works to anticipate changes that are required now in order to make a better future for its citizens.