5-Year Strategic Plan

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Bringing the Carlsbad community vision to life

On Oct. 11, 2022, the City Council approved a 5-year Carlsbad Strategic Plan (2023-2027) to focus city resources toward fulfilling the Carlsbad community’s vision for the future.

The plan includes high-level goals, objectives, priority projects and service commitments. Progress can be tracked on this page and annual progress reports presented to the City Council.

Read the first progress report presented Feb. 6, 2024
Read the second progress report presented Feb. 25, 2025
Read the third progress report presented Feb. 24, 2026

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Strategic Plan in action

Read how we’re making progress on city priorities. 

Grand Avenue street improvements

Post Date:03/03/2026 9:47 AM

The City of Carlsbad is considering ways to improve parking and traffic safety along Grand Avenue by converting existing parallel parking to diagonal parking and installing a new all-way stop at the intersection of Grand Avenue at Madison Street.  

Grand Ave improvements updated

The City Council will discuss both of these projects at its meeting on Tuesday, March 10.  

City Council 
Tuesday, March 10, 5 p.m. 
Council Chamber 
1200 Carlsbad Village Drive 

How to participate 

Providing input on these concepts can help ensure potential improvements align with the community’s needs and priorities. Here’s how you can participate in the meeting and share your feedback:

The agenda and staff reports will be available on the city’s website by Friday, March 6. 

All-way stop at the intersection of Grand Avenue and Madison Street 

The city is exploring a new all-way stop at the intersection of Grand Avenue and Madison Street to make it easier for pedestrians to safely cross the street. 

  • Community members have expressed concerns about this intersection in the past. 
  • After analyzing traffic volumes and patterns, staff recommend an all-way stop intersection to enhance pedestrian access. 

Parking improvements 

The City of Carlsbad has been exploring ways to add more parking in the Village and Barrio for several years, adding 44 additional parking spaces in the Village and Barrio during 2025.  

As part of this effort, the city is exploring the feasibility of converting existing parallel parking on westbound Grand Avenue to diagonal parking between the Tyler Street alley and Jefferson Street. The changes being considered for this portion of Grand Avenue include: 

  • Reducing the number of westbound lanes on Grand Avenue from two to one
  • Creating a center turn lane with turn pockets at intersections
  • Adding new parking spaces 

Converting parallel parking to diagonal parking in this area could add 11 parking spaces. If the all-way stop sign is approved, three more spaces could be added, bringing the total potential increase to 14. 

Background 

The Traffic Safety & Mobility Commission discussed both of these projects at its meeting on Monday, Feb. 2, and recommended approval to the City Council.  

View the staff reports 
Watch the meeting recording 

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